But that, my friends, is why the internet exists: So we can dig up whatever information our little hearts desire, at any time and pretty much in any place. I mean, yes, the internet exists for other reasons, too… but having ready access to all the information you could ever want is a biggie. So here — I did some research, because, well, someone had to do it. For anyone else out there who is as Instagam illiterate as I am, let’s take a deep dive into what this wacky little acronym means, shall we? It may look deceptively simple… but there’s more to it than you might think.
First Things First: What Does “LB” Mean, Exactly?
This is the simple bit: The acronym stands for “like back” or “likeback.” It’s a request from one user to another for a “like”; the idea is that it will make you look more popular on Instagram, and therefore potentially boost your number of followers.
What’s The Proper “LB” Etiquette?
Here's where it starts to get a little more complicated. Generally, it works like this: To make the request, first “like” someone’s photo, then post “LB” as a comment on it. Then just wait. The person whose photo you “liked” and commented on might go ahead and return the favor... or they might not. And if they don't, then you just kind of have to deal with it and move on with your life.